Marketing Manager, Immunology(new position)

The role will be leading our brand marketing team and reports into our BUM in order to support our growth in business and pipeline. 

CORE JOB RESPONSIBILITIES

•Hold accountability and responsibility for leading and developing brand marketers to maximize business as people leader.

•Hold accountability and responsibility for allocated Brand P&L and financial planning (Financial Plan, LRP).

•Drive development of Brand strategy within Brand planning process in line with responsibilities allocated within the Brand Team.

•Maximize brand sales and margin revenue, through the effective management and execution of Brand activities as per Brand Plan and through effective leadership, contribution and participation in Brand Team activities.

•Set future direction for existing and new products and business opportunities.

•Support product market expansion through innovative commercial programs.

•Develops view on Brand issues and competitive positioning, customer segments and their needs, and market development.

•Develop effectively Brand/commercial strategies with specific timelines, budgets and stakeholder responsibilities, aligned with Brand planning process and Brand Team direction.

•Translate strategy to implementation into tactics; communicate clearly and allocate responsibilities to cross functional team members and in-field team (e.g. product messaging by physician segment).

•Monitor Key Performance Indicator results and feedback and propose strategic planning/tactics adjustment.

•Maintain and develop in-depth customer insight to anticipate stakeholder needs.

PREFERRED QUALIFICATIONS

•Bachelor’s degree or higher with more than 10 years of Marketing, Sales and/or Commercial Area background and experience in pharmaceutical companies.

•Excellent written and verbal communication skills, including English and effective presentation skills.

•Ability to communicate objective and results to a variety of audience.

•Ability to work cross-functionally to achieve results.

•Must be result-oriented, pay attention to detail, be accurate, prompt and able to meet deadlines.

•Must have effective financial, analytical and decision-making skills.

•Must possess ability to be a fast learner, be creative, flexible with good negotiation skills and ability to effectively work in teams.

•Knowledge of regulations, compliance and legal standards impacting brand management.

•Knowledge of and a tradition of success in utilizing selling skills, high-level negotiating skills, and leadership competencies in a commercial environment.