Clinical Marketing Manager

Primary Function of Position

• Business Title: Clinical Marketing Manager
• Department: Clinical Marketing
• Report to: Senior Group Manager, Clinical Marketing

Develop, implement & support of key Intuitive Surgical Japan (ISJ) marketing initiatives that grow the overall

market. Work with surgeons, hospitals, clinical customers and internal ISJ employees to further advance Robotic-

Assisted Surgery in Japan.

Essential Job Duties

 Develop a scalable marketing plan that outlines objectives, strategies, & tactics that expand the robotic surgery category for strategically defined and specific segments.

 Work with leading surgeons on emerging robotic procedures, surgical approaches, clinical messaging, & the marketing strategies that support these initiatives

 Work closely with Field Sales on identifying & developing marketing deliverables that support the sale of robotic systems and that grow the procedure base

 Act as a dynamic marketing team member working closely with other department members on visionary deliverables that support hospital & robotics programs

 Develop and deliver presentations to hospital customers, surgeons, & clinicians on the benefits & techniques of robotic surgery

 Assist in developing marketing tools that help customers to attract robotic candidate patients

 Assist in the coordination, planning & delivery of activities at all considered tradeshows & meetings

 Train others in up-and-coming techniques, surgical approaches, & marketing tools that support robotic surgery

 Work to expand and shape global Professional Education Programs

 Work with engineering & product development teams on identifying needed instrumentation for advancing robotic surgical procedures

 Forecast & track robotic surgery growth and trends in all identified markets

 Support and input for the ongoing Web & Internet marketing tools

 Work as a liaison between customers, HQ and Field Sales

Required Skills and Experience

 Experience in successfully working with surgeons to both develop and launch “new” surgical procedures.

 Results oriented individuals with track record of meeting established goals and expanding market share.

 Ability to strategically plan and tactically implement new marketing programs

 Strong clinical competency a high plus

 Strong inter-functional management skills

 Ability to work independently and as part of a team

 Self-motivated, confident individual with outstanding communication and presentation skills

 Computer skills required (Microsoft Word, Excel, PowerPoint)

 Ability to travel 30% - 40% (including international)

 Business English level dominance

Required Education and Training

BS/BA required