Versant3
Audience Producer
Salary
Job description
CNBC is seeking an Audience Producer based in London, UK to join our U.S. newsroom. This role will help produce content for the CNBC social media accounts across Facebook, X, LinkedIn, Instagram, TikTok, Threads, Bluesky and Reddit for the early morning hours in the U.S. A main priority for this position will be to assist with our early-morning video output, clipping and sharing big news, interviews and reporter packages from CNBC’s broadcast.
The ideal candidate will have experience executing social strategy, creating compelling social video and graphics, and tracking engagement metrics to optimize content. This position requires vertical video editing skills, the ability to capture well-composed videos on a phone or camera, impeccable spelling and grammar, attention to detail, a deep understanding of social media trends and what works on each platform, and passion for business news and personal finance stories.
The CNBC social media team is highly communicative, consistently staying in touch with the rest of the team and the broader newsroom via Slack or email to split up responsibilities. The ability to stay up-to-date on what is happening in the newsroom and promptly respond to requests is essential.
Experience in financial news coverage and breaking news is preferred.
Responsibilities include, but are not limited to:
- Clipping footage from CNBC’s broadcast and editing it into a vertical format to promote across accounts
- Working with reporters to produce social-first video content
- Identifying key moments from interviews to distribute across social, with the aim of driving the audience back to CNBC’s website and broadcast
- Executing social strategy across platforms and helping manage day-to-day posting
- Creating graphics for Instagram, Facebook, LinkedIn and other platforms
- Reviewing social analytics to determine posting strategies
- Community engagement across social channels
- Staying ahead of digital trends, platform shifts, and emerging audience behaviors
- Collaborating with TV and Digital editorial teams to coordinate story promotion and platform strategy
- Ability to work non-traditional hours if there is a news event that requires coverage
- Writing in American English for all copy to remain consistent with CNBC’s style
- 3+ years of experience in social media or audience development
- Excellent news judgement, deep understanding of journalism standards, and the ability to work under tight deadlines
- Graphic design and video experience is required. Must be proficient in Adobe Premiere and Photoshop. Illustrator and After Effects skills are an added plus.
- Strong writing, grammar and copy-editing skills
- Experience using CMS and analytics tools (e.g. Parse.ly/Chartbeat)
- Proven track record of growing social accounts for a major brand
- Experience working in business news
Examples of videos/graphics you’d be expected to create:
- 10% cap on credit card rates: https://www.tiktok.com/@cnbc/video/7594593532652965133
- Trump on Greenland: https://www.tiktok.com/@cnbc/video/7597922330588794125
- Starbucks investor day: https://www.tiktok.com/@cnbc/video/7600883023680195895
- Bondi touts Dow at Epstein hearing: https://www.tiktok.com/@cnbc/video/7605661315230633229
- Retail openings and closures: https://www.instagram.com/p/DUR6cfSjBO_/?img_index=1
- Walmart hits $1T valuation: https://www.instagram.com/p/DUTQurljLFG/
As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to candidateaccessibility@versantmedia.com.
VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.


