CRM Delivery Specialist

The CRM Delivery Specialist will gather requirements, plan, execute, and report on evidence-based email marketing activities. They will provide support, recommendations, and best-practice guidance to marketing colleagues on campaign setup and management. The role involves actively contributing to team and departmental objectives while demonstrating a strong understanding of customer needs and competitive dynamics to develop effective marketing plans and inform commercial decisions. The specialist will collaborate closely with internal stakeholders across marketing teams and departments to ensure alignment and drive successful outcomes.

What you'll be doing

• Collaborate with marketing planning teams and CRM Delivery Manager to provide guidance on best practices for email planning and execution.
• Design, implement, and optimize email performance strategies, sharing key learnings and results with broader teams to enhance overall campaign effectiveness
• Maintain and update reports, budgets, and trackers as required to support operational efficiency and transparency
• Foster strong working relationships with colleagues, customers, potential customers, and third-party service providers to ensure seamless collaboration and delivery
• Take ownership of personal development by identifying and addressing skills gaps, proactively seeking opportunities to enhance expertise and performance

Key responsibilities

• Leverage channel expertise to execute campaigns and one-off emails, working closely with stakeholders in content and CRM teams to ensure alignment
• Analyze campaign performance metrics and provide actionable insights and recommendations to planners for continuous improvement
• Utilize templates and pre-approved assets managed by the CRM Automation team to ensure brand consistency and compliance when building customer journeys
• Ensure adherence to agreed processes and operate effectively within a compliance framework
• Effectively plan, prioritize, and manage tasks to ensure timely delivery of objectives

What we're looking for:

• Strong understanding of best practices in email strategy, execution, and testing
• Proficiency in delivering high-quality email campaigns using platforms such as Salesforce Marketing Cloud or Pardot
• Ability to analyze data effectively and translate insights into actionable strategies
• Solid knowledge of data management best practices and relevant legislation (e.g., GDPR, CAN-SPAM)
• Experience in gathering requirements and data, and leveraging insights to inform and optimize campaign plans
• Familiarity with industry best practices and compliance with data protection regulations
• Proficiency in core Microsoft Office applications (Word, Excel, PowerPoint) and experience with web/cloud-based databases, CMS platforms, and email creation tools. Experience with Salesforce Marketing Cloud or Pardot is advantageous
• Demonstrate strong customer and commercial awareness, including an understanding of the competitive landscape, potential partner organizations, and emerging market trends

Additional Information

We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.

Location: The successful candidate will be able to utilise our balanced working model. We ask that candidates live within a commutable distance of our office in Philadelphia to ensure that as a balanced worker they can make it to our office location 3 days per week. 

Please note that applications are shortlisted on a rolling basis, and we will be interviewing alongside advertising, so we encourage you to apply at the earliest opportunity. 

What we offer in return:

• Annual salary range: $68,959 — 73,000 base salary, dependent upon experience + up to 5% annual bonus
• An excellent work/life balance with a fantastic, flexible working culture
• 15 days paid vacation 
• 10 paid sick days
• 2 Paid floating holidays + paid day off for your birthday each year
• 3 additional discretionary days off during the holiday season at the end of the year
• 4 paid volunteering days each year
• Up to 8 weeks of paid parental leave
• Paid leave for significant life events; i.e. moving or wedding
• Medical, vision, dental, and other voluntary benefits
• 401(k) + employer match
• Seasonal social and charitable events

What you should know:

• Closing date for applications: 7 May 2026
• You must have the right to work and live in United States 
• In-Person Time: The successful candidate will be able to utilize our balanced working model. We ask that candidates live within a commutable distance of our office in Philadelphia or New York to ensure that as a balanced worker they can make it onsite 3 days per week. 
• Domestic and international travel to T&F offices may be required

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

Taylor & Francis is proud to be an Equal Opportunity Employer. We believe in and value diversity of people and thought, fostering a supportive and inclusive environment where all colleagues can learn and succeed as their true selves. Taylor & Francis recruits, develops, and retains colleagues without regard to any protected personal characteristics or other non-merit based factor. 

If you have a disability, or face another barrier,  and would like to request an adjustment to assist your participation in the hiring process and/or in the advertised position, please contact recruitment@tandf.co.uk. Your request will be reviewed and considered in the strictest confidence.

We genuinely care about our colleagues, promoting work-life balance, wellbeing, and flexible working. We believe that the skills and experience you bring to Taylor & Francis are invaluable. We want you to have the opportunity to develop your abilities, and to innovate and develop in areas which you are passionate about. To find out more about our business and the great career opportunities please go to our Careers Site: http://www.taylorandfrancisgroup.com/careers 

Or better yet check out our LinkedIn ‘Life’ Page, highlighting our accomplishments, employees, and company culture. It’s also a good way of meeting our recruitment team, who will be happy to advise you on your journey here at T&F. 

https://www.linkedin.com/company/taylor-&-francis-group/life/79e0c27c-afdf-4bbb-84e6-5f8ed5e10bb8/ 

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed.  As such, Informa is proud to be an Equal Opportunity Employer.  We do not discriminate on the basis of race, colour, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, citizenship, or other protected characteristics under local law.    This role may also be available on a flexible working or part time basis – please ask the Talent Acquisition team for more information.