Blackduck
Customer Marketing and Advocacy Specialist
Company
Role
Customer Marketing and Advocacy Specialist
Location
Job type
-
Posted
Yesterday
Salary
Job description
As part of the marketing team, you’ll work cross-functionally with Customer Success, Sales, and Demand Generation to bring customer stories to life, support advocacy initiatives, and ensure our programs run smoothly and effectively. You’ll play a key role in coordinating campaigns, managing logistics, and maintaining the systems and data that power our customer programs.
This is an excellent opportunity for someone early in their marketing career who is detail-oriented, collaborative, and excited to build experience in customer marketing and advocacy.
Why you’ll love this role
Do you enjoy working across a variety of marketing programs, from advocacy and content to campaigns and events? Do you thrive in a highly collaborative environment, partnering with teams like Customer Success, Sales, and Demand Gen? Are you excited by the idea of bringing real customer stories and experiences to life? Are you looking for an opportunity to grow your skills and build a career in customer marketing and advocacy?
If so, we’d love to hear from you.
We’re looking for a highly organized and motivated Customer Marketing & Advocacy Specialist to support the execution of our growing customer marketing and advocacy programs. This role is critical to scaling how we engage, learn from, and activate our customers across the full lifecycle.
As part of the marketing team, you’ll work cross-functionally with Customer Success, Sales, and Demand Generation to bring customer stories to life, support advocacy initiatives, and ensure our programs run smoothly and effectively. You’ll play a key role in coordinating campaigns, managing logistics, and maintaining the systems and data that power our customer programs.
This is an excellent opportunity for someone early in their marketing career who is detail-oriented, collaborative, and excited to build experience in customer marketing and advocacy.
What you’ll do
· Support the execution of customer marketing and advocacy programs, including customer references, reviews, and testimonials
· Coordinate customer content development (case studies, quotes, and success stories), including scheduling, approvals, and asset management
· Assist with customer campaigns and communications, including newsletters and review site outreach
· Execute customer surveys (e.g., NPS, product feedback), including setup, distribution, and response tracking
· Support customer engagement activities such as events, speaker programs, and customer appreciation
· Maintain and update customer data across systems (e.g., CRM, advocacy platforms, survey tools)
· Track program activity and assist with reporting and basic insights
· Coordinate cross-functionally with marketing, customer success, and sales teams to support program execution
Skills & Requirements
· 1–3 years of experience in marketing or a related field
· Strong organizational and project coordination skills
· Excellent written and verbal communication skills
· Detail-oriented with the ability to manage multiple tasks simultaneously
· Comfortable working with data and marketing tools (e.g., CRM, survey platforms)
· Self-motivated, collaborative, and eager to learn
The base salary range across the U.S. for this role is between $82,400-$123,600. In addition, this role is eligible for a bonus. Black Duck offers a competitive total rewards package. The actual compensation offered will be based on a number of job-related factors, including location, skills, experience, and education.
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