Vice President, Media Research Lead

As Vice President, Research, this role leads Media Research & Intelligence across Klick, ensuring research tools, audience insights, competitive intelligence, and strategic recommendations are applied consistently across client work and new business. This leader partners closely with Media, Strategy, Client Services, Creative, Analytics, Ad Ops, Growth, Procurement, and Contracts to strengthen media strategy, planning, activation, and business impact.
 

What You’ll Do

• Lead media research products, services, and processes across clients, ensuring scalable delivery and high-quality research outputs.
• Translate audience insights, competitive audits, spend analysis, and industry research into clear recommendations for clients and internal stakeholders.
• Develop differentiated research approaches that strengthen strategy, channel planning, activation, new business, and cross-disciplinary decision-making.
• Evaluate research tools, platforms, vendors, contracts, and investment cases in partnership with Procurement and Contracts to improve business outcomes.
• Build and mentor a high-performing Media Research team through onboarding, resource planning, professional development, and future capability planning.

Required:

• 10+ years of experience leading media research, audience intelligence, competitive intelligence, or media strategy within healthcare, pharma, life sciences, agency, or client services contexts.
• 5+ years of people leadership experience building, mentoring, and managing research, insights, media, or strategy teams with measurable team growth or capability outcomes.
• Experience using media research tools (Comscore, eMarketer, Kantar Mars, Kantar SI, Vivvix, Kantar Monitor, Nielsen Ad Intel, Nielsen Media Impact, Pathmatics, Resonate, and CommsPoint) and data sources to deliver audience profiles, competitive audits, spend analysis, market research, and client-ready strategic recommendations.
• Senior-level experience presenting research insights, POVs, and recommendations to clients, executives, media teams, strategy teams, or cross-functional stakeholders.
• Experience managing vendor relationships, research platform evaluations, contracts, billing, invoicing, or ROI cases tied to research tools and services.
• Portfolio or work examples showing how research outputs informed media strategy, channel planning, activation, new business, or measurable business outcomes.

Desired:

• Comfort and enthusiasm for using AI as a regular part of how work gets done.
• Experience leading research innovation, new platform implementation, or third-party research service evaluation across a multi-client portfolio.
• Experience supporting growth, sales, or new business efforts through audience, market, category, competitor, or industry research.
• Experience in healthcare media, pharmaceutical marketing, regulated communications, or life sciences client engagements.
• Experience improving research operations, resource planning, team billability, or scalable delivery models across multiple stakeholder groups.

This posting is for an existing vacancy at Klick. The base salary for this position will be determined based on several factors such as a candidate's work location, their unique skill set, education, and prior work experience.
DEI + pay transparency reminder: keep the posting focused on skills, outcomes, and observable evidence. Do not add or infer salary numbers unless the approved range is confirmed by the Talent Partner.

#LI-TH1 #LI-Hybrid

Our Commitment to Inclusion

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at careers@klick.com and we will work with you to meet your accessibility needs and ensure you have a positive experience.