Vlisco
Social & Content Developer
Salary
Job description
As a Social & Content Developer, you are inspired by creativity and fashion. You know how to translate trends, stories, and brand identity into content that captures attention and resonates with a global audience. You work closely with the Creative Lead to bring the brand vision to life across all digital channels. You play a key role in translating creative direction into compelling content that strengthens the brand’s digital presence and connects with a global, high-end audience. In this role, you coordinate the social media calendar, create engaging content, and support the execution of campaigns, collaborations, and partnerships. You combine creativity with a hands-on mindset and ensure that all content aligns with the brand identity and storytelling standards. Together with internal teams and external partners, you contribute to building a strong and consistent digital brand experience. KEY RESPONSIBILITIES: Support the development and execution of the digital marketing strategy, with a focus on social and content-driven campaigns; Create, manage, and maintain the social media calendar, ensuring consistent and timely publishing; Execute digital campaigns across channels such as social media, email, and display; Monitor content performance and provide insights to improve engagement, reach, and conversion; Translate creative concepts into digital content, including visuals, copy, video, reels, and newsletters; Support art direction and styling for photoshoots, campaigns, and digital productions; Prepare and adapt content assets for different platforms, ensuring both technical accuracy and brand consistency; Safeguard the brand identity across all digital touchpoints; Collaborate with creative teams to execute campaigns, collaborations, and new initiatives; Coordinate with internal stakeholders and external partners to deliver high-quality content; Support production planning, including briefings, timelines, and deliverables; Stay up to date with digital, social, and fashion trends and translate these into fresh content ideas. WHAT ARE WE LOOKING FOR: Bachelor’s degree in Marketing, Communication, Fashion, Media, or a related field; A minimum of two years’ relevant experience in digital content creation, social media, art direction, styling, or comparable roles within the fashion, luxury, or creative industries; A strong portfolio showcasing social content, campaigns, or styling work; Understanding of luxury fashion branding, including heritage, craftsmanship, and storytelling; Strong creative skills with the ability to translate ideas into engaging digital content; Hands-on experience with social media platforms, content formats, and digital tools; Strong organizational skills with the ability to manage multiple projects and deadlines; Experience working in cross-functional teams and with external partners; Strong written and visual communication skills. IN RETURN WE OFFER YOU: Competitive salary, including a 13th-month salary, 8% holiday allowance, bonus scheme, and pension plan. 25 holidays per year (based on 38 hours); Travel expenses for private or public transport; Personal sustainable employability budget; Various learning & development opportunities.


