Expansion Strategy Manager

WHAT YOU’LL DO

As an Expansion Strategy Manager, you play a central role in the Global Expansion unit, working closely with the Head of Expansion and the wider Expansion team to shape and drive our long‑term expansion strategy. You combine strategic thinking with a holistic business perspective to identify new opportunities, prioritize initiatives and ensure strong governance, follow‑up and reporting. 

• Translate Group and brand direction into a clear strategy for global and sales market expansion 
• Define strategic ambitions, success measures and a clear roadmap for expansion initiatives 
• Identify, assess and prioritize new business opportunities and growth initiatives 
• Incorporate market insights, analysis and trends to continuously evolve the expansion strategy 
• Establish and drive governance processes, including strategic reviews and quarterly reporting 

WHO YOU’LL WORK WITH

You’ll work closely with the Head of Expansion, Expansion team members and stakeholders across the organization. You collaborate with Expansion Controlling, Strategy & Steering and senior leaders to ensure alignment, clarity and progress. 

WHO YOU ARE

We are looking for people with… 

• Experience in real estate or retail strategy, including international portfolio strategy and management 
• Strong analytical skills with the ability to turn data and insights into clear strategic direction 
• Solid business acumen and understanding of legal and commercial frameworks 
• Experience working with complex decision‑making in uncertain environments 

And people who are… 

• Strong collaborators with the ability to influence and align senior stakeholders 
• Clear and confident communicators, comfortable presenting to senior leaders 
• Structured and proactive, able to manage multiple priorities in a fast‑paced environment 
• Comfortable balancing strategic thinking with hands‑on execution 

WHO WE ARE

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make. 

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale and our knowledge to push the fashion industry towards a more inclusive and sustainable future. 

WHY YOU'LL LOVE WORKING HERE  

At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. 

• A strategic role with strong influence on long‑term growth and expansion decisions 
• Close collaboration with senior leaders and global stakeholders 

JOIN US

Our uniqueness comes from a combination of many things — our inclusive and collaborative culture, our strong values and opportunities for growth. But most of all, it’s our people who make us who we are. 

Take the next step in your career together with us. The journey starts here. 

*We are committed to a recruitment process that is fair, equitable and based on competency. We therefore kindly ask you to not attach a cover letter in your application.