Solution Marketing Manager – Data & AI

What success looks like in this role

It’s an exciting time to be at Unisys. If you love disrupting technologies and launching emerging solutions to address key business problems in the world, look no further. Artificial Intelligence (AI) is reshaping businesses around the world by offering unprecedented avenues for innovation. Unisys is at the forefront of this profound transformation, defining the vision, blueprint, and solutions that will help organizations step into the future. If you like to be on the cutting edge and want to join a best-in-class team that will bring this vision to life, we are looking for you!

We are seeking a passionate, innovative, Solution Marketing Manager with the experience along with the passion for launching new solutions & services to market. S/he will help define and create broad market awareness for the Unisys portfolio of Data & AI solutions in any given market/industry. This role will report to the Senior Director of Global Solution Marketing and drive positioning, messaging, content, solution collateral, and lead-generation campaigns strategies.

The solution marketing team operates with an insights-led, customer-centric approach that shapes how we position our offering to customers and tell our story. Working closely with a cross-functional team, you will help share primary research to drive awareness in the industry, inform our offering, and help define our go-to-market strategy to drive revenue growth.

The ideal candidate will be a technology enthusiast with the ability to build stories from a base of insight about our target customers and up-level technical concepts into stories that clearly articulate business value for clients. If you are creative, energetic, and passionate about taking ownership and driving business results that matter, come join our team. You can expect to work with some bright people on challenging and interesting projects from day one, to be given responsibility and to have your opinions heard and listened to.

Key Responsibilities

• Messaging : Own Unisys Data & AI solutions and services storytelling to various personas across the different global markets and market segments. You will be responsible for delivering a comprehensive messaging framework including customer needs, target markets, value proposition, differentiators, use cases, and supporting client stories.
• Content strategy : Work closely with the Unisys Content Marketing team to develop a broad range of external-facing content which resonates throughout the buyers’ journey and communicates Unisys’s key value and differentiators.
• Public Relations : Collaborate with Unisys PR to develop press releases, blogs, bylines, and thought leadership content that help increase awareness
• Analyst Relations : Partner with the Unisys AR team to help educate influencers on the Unisys value proposition and ensures Unisys a strong position in key analyst evaluations.
• Digital marketing : Work with the Unisys Digital Marketing team to help design, test, and activate the perfect blend of owned, paid and earned media for all campaigns relevant to your market space.
• Sales enablement : Work closely with Unisys Sales Enablement to develop the appropriate sales tools, and to educate the direct sales and partner sales teams on the latest messaging and positioning respective to trends, cross-portfolio topics, and verticals.
• Partner marketing : Work with Unisys Partner Marketing to help identify and articulate common value propositions and co-marketing activities that will help grow the business through our strategic alliances and channel partners.

You will be successful in this role if you have

• Bachelor’s degree in engineering, computer science, marketing or equivalent (MBA highly desired).
• At least 6+ years of integrated product/solution marketing experience in B2B and high-tech segments.
• Tech savvy and familiarity with how enterprise organizations are using/adopting Data & AI (with a heavy emphasis on Gen-AI) technologies --- IT background a plus.
• Passion for understanding customer needs and using customer insights to influence the roadmap and drive effective and engaging content.
• Proven track record of developing marketing plans and programs that drive growth and new customers.
• Great written and verbal communication skills; ability to translate ideas into clear, high impact written communications and presentations. Ability to take complex technology and describe its business value through compelling content creation. A keen understanding of enterprise IT sales cycles and the ability to build content pertaining to each stage of the customer journey.
• Project management skills with the ability to own/drive projects to close. Successful at managing stakeholders at all levels of an organization (including senior executives), as well as media, partners, customers, and analysts.
• Entrepreneurial self-starter with discipline for setting goals and metrics, driving decisions, and getting closure on recommendations and issues.
• Energy, motivation, and commitment to drive to results in a fast-paced environment.
• Ability to work, problem-solve and thrive in an unstructured environment.
• Self-starter who can lead strategic and practical conversations with internal clients and leaders.

#LI-TW1

This role may require access to export-controlled commodities and technology. Therefore, to conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

Unisys is proud to be an equal opportunity employer that considers all qualified applicants without regard to age, caste, citizenship, color, disability, family medical history, family status, ethnicity, gender, gender expression, gender identity, genetic information, marital status, national origin, parental status, pregnancy, race, religion, sex, sexual orientation, transgender status, veteran status or any other category protected by law.

This commitment includes our efforts to provide for all those who seek to express interest in employment the opportunity to participate without barriers. If you are a US job seeker unable to review the job opportunities herein, or cannot otherwise complete your expression of interest, without additional assistance and would like to discuss a request for reasonable accommodation, please contact our Global Recruiting organization at GlobalRecruiting@unisys.com or alternatively Toll Free: 888-560-1782 (Prompt 4). US job seekers can find more information about Unisys’ EEO commitment here .