mars
Senior Manager, Strategic Growth & Insights
Salary
Job description
Job Description
The Sr. Strategic Growth & Insights Manager – Walmar t will serve as a strategic thought partner and insights leader for the Mars Petcare Walmart Customer Development team. This role is designed for a high-horsepower, commercially minded professional who can rapidly understand a business, unlock insight from complex data, identify growth opportunities and translate them into compelling narratives and actionable recommendations.
Operating at the intersection of data, category, shopper behavior, omni-channel retail and customer strategy, this individual will be a right-hand strategic partner to Customer Directors across priority customer meetings, strategic planning, business reviews, innovation discussions and emerging growth opportunities. Leveraging retailer data platforms such as Walmart Luminate/Scintilla, along with relevant category, shopper, competitive and Mars performance data, this role will help Mars Petcare show up as a differentiated, insights-led strategic partner to Walmart across the full omni ecosystem, including brick-and-mortar, pickup and delivery, and Walmart.com.
What are we looking for?
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Serve as a strategic insights partner to Customer Directors, helping prepare for priority customer meetings, business reviews, Joint Business Planning discussions, line reviews, innovation presentations and strategic growth opportunities.
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Analyze retailer, category, shopper, competitive, omni-channel and Mars performance data to identify the most important opportunities and risks facing the Walmart business.
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Translate complex data into clear business narratives that articulate what is happening, why it matters, what opportunity exists and what Mars Petcare and Walmart should do next.
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Become a power user of Walmart retail data platforms, including Luminate/Scintilla, and use those insights to influence customer strategies, selling stories and internal business decisions.
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Partner with Customer Directors to develop compelling, customer-facing growth recommendations across assortment, merchandising, innovation, shopper engagement, price-pack architecture, digital shelf, availability and omni-channel performance.
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Build insight-led narratives that strengthen Mars Petcare’s ability to position itself as a thought leader and strategic growth partner within the Walmart Pet category.
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Develop integrated perspectives across Walmart’s omni-channel ecosystem, including brick-and-mortar, pickup and delivery, and Walmart.com, ensuring the business is evaluated through the lens of the total Walmart shopper experience.
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Identify emerging shopper, category and retail trends and translate them into actionable implications for Mars Petcare portfolio growth and Walmart category leadership.
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Conduct periodic business, category, brand and omni-channel performance reviews, delivering clear findings, recommendations and action plans to the Walmart team and relevant customer stakeholders.
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Support opportunity sizing, scenario analysis and strategic investment recommendations in partnership with Customer Development, Finance and Revenue Growth Management.
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Collaborate cross-functionally with Category Leadership, Shopper Insights, Digital Commerce, Marketing, Sales Planning, Finance, Revenue Growth Management and Supply Chain to develop aligned, insight-driven customer strategies.
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Bring an independent, enterprise-minded point of view to the Walmart team by constructively challenging assumptions, raising the quality of strategic thinking and accelerating the movement from insight to action.
Key Supporting Competencies
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Demonstrated ability to synthesize complex data and convert it into persuasive, easy-to-understand internal and customer-facing narratives.
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Strong command of retail, syndicated, shopper and customer performance data; experience with retailer-specific platforms such as Walmart Luminate/Scintilla is a plus.
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Deep understanding of CPG business drivers, including category growth, assortment, merchandising, pricing, promotion, innovation, shopper behavior and profitability.
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Strong understanding of the omni-channel retail landscape, including physical stores, eCommerce, pickup and delivery, and the relationship between digital and in-store shopper experiences.
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Exceptional strategic thinking and problem-solving capability, with the ability to isolate the biggest opportunities and mobilize action behind them.
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Highly developed communication and presentation skills, with the confidence to influence across internal functions, senior leadership and customer stakeholders.
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Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-moving customer environment.
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Ability to collaborate across functions while maintaining an independent perspective and a high standard for analytical rigor.
Experience and Qualifications
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Bachelor’s degree required; advanced degree preferred.
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Significant experience in CPG, category management, shopper insights, customer analytics, commercial strategy, retail analytics or a related field.
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Demonstrated success using complex data to develop insight-led business recommendations and commercially compelling stories.
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Experience supporting large retail customers or major customer teams preferred.
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Experience with Walmart or Walmart-specific data platforms is a plus, but not required.
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Direct sales experience is a plus, but the ideal candidate will bring deeper expertise in category, insights, analytics and strategic storytelling.
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Experience with advanced analytics, data visualization, predictive analytics or related capabilities is a plus.
What can you expect from Mars?
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Work with diverse and talented Associates, all guided by the Five Principles
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Join a purpose driven company, where we’re striving to build the world we want tomorrow, today
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A strong focus on learning and development support from day one, including access to our in-house Mars University
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An industry competitive salary and benefits package, including company bonus


