Senior Employer Brand Specialist (Hybrid, Warsaw)

Why this role exists:

We want to own the employer brand in Poland and across our international talent pools. You'll pull top talent into our pipeline through paid talent marketing, meet-ups that the local community actually wants to attend, and getting our own people visible as ambassadors.

What you’ll drive:

Talent marketing & paid campaigns

• Build and run targeted recruitment marketing across LinkedIn, Instagram and Meta to attract tech talent.

• Own the budget split across channels and shift spend toward what converts – we'd rather scale a paid funnel than rent a booth.

• Track campaign performance and feed the data back into smarter targeting and creative.

Community & events

• Concept and host tech meetups in Warsaw that build real relationships with the local dev community.

• Tap local communities across our key markets and select conferences to put GR8_TECH where the talent already hangs out.

• Run the external comms around it all – Instagram, PR articles, job boards.

Internal advocacy & GR8 Speakers

• Relaunch and drive GR8 Speakers – helping our engineers build their personal brands and represent the company at talks, posts and panels.

• Capture authentic office life by being on-site with the team, not briefing from afar.

• Turn employee pride into active advocacy through internal campaigns.

Strategy & autonomous execution

• Own employer brand projects end to end – spot the problem, propose the fix, clear the roadblock yourself.

• Work shoulder to shoulder with Talent Acquisition to keep candidate pipelines full and aligned to hiring goals.

• Keep employer branding plugged into the wider business alongside Marketing and Leadership.

What makes you a GR8 fit:

Must-have:

• 3+ years in Employer Branding, Talent/HR Marketing or Community Management in tech.

• A track record setting up and optimizing paid recruitment campaigns – social ads, digital funnels, brand health tools.

• Hands-on with organizing events, tech meetups or conference partnerships.

• Strong project and time management, plus the autonomy to drive things without being told twice.

• Able to work from our Warsaw office at least 2 days a week to generate content and stay close to the team.

• English B2 or above.

Nice-to-have:

• A background in PR or external comms.

• Comfort tracking HR marketing metrics and building analytical dashboards.

• Experience launching or running internal ambassador or speaker programs.