Area Sales Manager - Krombacher Italy (Rome) (m/f/d)

We are looking for an Area Sales Manager for the on-trade channel. The identified candidate will report direct to the Italian Country Director and will be responsible for overseeing and developing the Krombacher beer business in the assigned area.

• Account Management: Build and expand strong partnerships with distributors and key accounts.
• Business Development: Identify and activate new points of sale within existing distributor networks.
• Territory Management: Take full responsibility for the assigned regions, ensuring regular field visits and hands-on market execution.
• Sales Strategy & Execution: Drive local sell-out activities and ensure effective implementation of commercial initiatives at the point of sale.
• Brand Activation: Ensure strong brand positioning and presence at the point-of-sale, with focus on premium outlets.

• 5+ years of experience in industrial beer or beverage company in the on-trade channel, incl. people management
• Excellent knowledge of Rome's beverage and beer market and consumption points
• University degree and advanced MS Office application skills
• Native Italian with good English (speaking and writing), German is nice to have
• Strong analytical skills, experienced usage of relevant sources and tools and excellent negotiation skills
• High motivation, customer focus, entrepreneurial mindset, willingness to travel frequently within the territory

We offer:

• An attractive monetary remuneration package
• Varied, challenging tasks with a particularly high degree of personal responsibility 
• Intensive on-boarding process including the familiarization with all relevant departments and management
• A future-proof perspective in an owner-managed family business
• Cooperation in a large collegial network in which everyone "pitches in" and pursues a common goal
• Transparent corporate communication via our own employee app