jcpenney
Senior Designer
Company
Role
Senior Designer
Location
Job type
Full-time
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Job description
Overview
Job Title: Senior Designer
Position Overview
The Senior Designer, Lucky Brand Men’s , is responsible for leading the end-to-end creative direction and execution of men’s cut & sew knits for all channels (Wholesale, Specialty, and Value), from initial concept through final production. This role drives the design vision, ensuring all product reflects an authentic, heritage-driven aesthetic, exceptional fit, and high standards of craftsmanship aligned with the brand identity.
Partnering cross-functionally with Merchandising, Technical Design, and Production, the Senior Designer translates creative concepts into commercially compelling products that meet business objectives, seasonal timelines, and quality expectations. This position plays a key role in shaping the overall aesthetic direction, advancing innovation across categories, and elevating design execution to deliver cohesive, market-relevant collections rooted in heritage inspiration.
The Senior Designer actively contributes to trend interpretation, concept development, and category expansion while maintaining a strong focus on brand consistency and consumer relevance. This role also supports the development process by guiding design detail, fabric selection, and fit refinement —particularly within heritage fabrics and wash treatments— to ensure a premium final product.
Key Responsibilities
Design & Creative Development
- Develop seasonal concepts, color palettes, prints, and silhouettes aligned with brand direction and customer needs
- Create original design sketches and detailed technical flats using Adobe Illustrator
- Select fabrics, trims, washes, and colors in partnership with cross-functional teams
- Build and present mood boards, concept decks, and line presentations for seasonal reviews
- Conduct trend, market, and competitive research using digital platforms (e.g., TikTok, Instagram, Miro, WGSN) to inform design direction
Product Development & Execution
- Create, update, and manage accurate tech packs, including measurements, construction details, BOMs, and design intent
- Participate in and lead fit sessions; provide clear feedback and track revisions through final approval
- Review and manage samples throughout the development lifecycle, ensuring quality, fit, and consistency
- Track product updates and maintain accurate records to support on-time development
Cross-Functional Collaboration
- Partner with Merchandising to align design with line plans, SKU counts, and financial targets
- Collaborate closely with Technical Design and Production to ensure feasibility, cost targets, and quality standards are met
- Communicate design intent and feedback to overseas vendors and factories
- Support seasonal milestone meetings and ensure deliverables are met on schedule
Operational & Team Support
- Provide mentorship, guidance, and constructive feedback to Designer and Associate Designers to support their growth and ensure consistency across the department.
- Maintain organized design files, reference libraries, and seasonal documentation
- Update PLM systems, line plans, and internal tracking tools
- Support market preparation, line adoptions, and collaboration launches as needed
Qualifications
Education
- Bachelor’s degree in Fashion Design or a related field preferred
Experience
- 7+ years of apparel design experience
- Experience within a fast-paced, high-volume apparel environment preferred
- Men’s design experience required; preference for a strong vintage and heritage-inspired point of view, with deep expertise in fabric development and wash techniques.
- Portfolio required
Skills
- Proficiency in Adobe Illustrator and Photoshop; PLM experience required or strongly preferred
- Proficiency in Miro for collaboration with design and cross-functional teams
- Demonstrated understanding and hands-on experience using AI tools (e.g., ChatGPT, Gemini, Vizcom) for ideation, concept development, and design visualization
- Strong sketching and design execution skills with attention to detail
- Solid understanding of garment construction, fabrics, and fit
- Ability to manage multiple styles and deadlines simultaneously
- Strong written and verbal communication skills
Personal Attributes
- Strong design point of view balanced with commercial sensibility
- Proactive, organized, and solution-oriented
- Collaborative team player with a positive, adaptable mindset
- Comfortable working in a fast-paced, deadline-driven environment
Physical Requirements (if applicable)
- Ability to lift and transport garment samples and sample boxes
- Ability to attend fit sessions, line reviews, and market meetings
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Pay Range
USD $89,100.00 - USD $162,000.00 /Yr.


