Paid Media Intern

Job Summary The Paid Media Intern will support the Growth & Performance Marketing team in executing paid advertising initiatives that drive brand awareness, engagement, and conversion. This role offers a hands-on opportunity to develop both creative and analytical skills while contributing to high-impact brand campaigns and product launches across multiple brands; Innisfree, Hanyul & Mamonde. The ideal candidate is highly organized, eager to learn, and passionate about beauty and digital marketing. They will gain exposure to full-funnel paid media strategies while collaborating with cross-functional teams, including brand marketing, PR, social, and creative. Strong critical thinking, problem-solving, and communication skills will be key to success in this role.

This is an exciting opportunity for someone looking to build a foundation in growth and performance marketing while working in a fast-paced, multi-brand environment.

Principal Accountabilities ● Support the Performance & Growth team in planning and executing campaigns for Sephora, DTC and Tiktok Shop channels. ● Develop creative briefs for Paid Social campaigns. Conduct weekly competitive research to identify new opportunities and creative insights to inform briefs. ● Communicate proactively and effectively with cross-functional partners, including brand marketing, PR, social, and creative design teams. ● Manage the delivery of all creative assets to Agency partners, ensuring timely execution and attention to detail. ● Manage monthly invoicing & billing ● Monthly creative reporting; Comfortable pulling reports, analyzing data & presenting to cross functional teams. ● Actively participate in team meetings, contributing ideas to enhance paid media strategies. ● Stay informed on beauty marketing best practices and emerging industry trends.

Key Experience and Skills

Qualification and Experience ● Obtained a degree in Advertising, Marketing, Business, or a related field ● Must be available for a 6-month internship ● Must be NYC-based to commute to the office on a hybrid schedule (2-3 days/week) ● Previous work experience at a Media or Creative Marketing Agency ● Passion about skincare and the beauty industry ● Proven interest in paid media and creative strategy. ● Strong proficiency in MS Word, Excel, and PowerPoint. ● Excellent communication skills with the ability to efficiently manage multiple tasks ● Highly organized, with strong attention to detail ● Creative thinker with a proactive mindset for identifying trends and opportunities. ● Must be comfortable pulling and analyzing data

Skills & Personal Attributes ● Ability to work independently/be a self-starter ● Resourceful, motivated go-getter ● Innovative problem solver ● Multi-functional and project management skills ● Able to work under pressure and tight schedule ● Adapt to changes and environment quickly ● Thinks innovatively and delivers new ideas ● Energizes and enables other