Social Media Coordinator

Company Description

About us

Influential is Publicis Groupe ANZ's specialist social and influencer agency, delivering culture-led, creator-powered work for some of Australia's leading brands.

Operating as part of Publicis Groupe's Power of One model, we collaborate seamlessly with creative, media, PR and production specialists to deliver integrated solutions, while maintaining a sharp, social-first point of view.

As Influential continues to grow, we're investing in our people, strengthening client partnerships, expanding our team and continuing to elevate the quality and impact of our creative and influencer work.

The role

Are you the person who always knows which creator is blowing up on TikTok before everyone else? Do you love bringing ideas to life, building client relationships and keeping your finger on the pulse of what's happening across social?

We're looking for a Social Media Coordinator to join Influential, Publicis Groupe's specialist Social & Influencer agency. This is an exciting opportunity for someone early in their career to work across a portfolio of leading FMCG and consumer brands, supporting the delivery of social and influencer campaigns while learning from some of the industry's best.

Reporting to the Senior Content Director, you'll support the delivery of social and influencer campaigns from idea to execution. You'll research creators, help manage online communities, write engaging social copy, analyse campaign performance and contribute fresh ideas inspired by the latest social and cultural trends.

This is a fantastic opportunity to build your confidence in a client-facing agency environment, working alongside talented specialists while developing a strong foundation in social media and influencer marketing.

If you're naturally curious, creative, organised and looking to kick-start your career in social and influencer marketing, we'd love to hear from you.

Day to day, you’ll get to

• Support the planning and execution of social media and influencer campaigns.
• Manage online communities and monitor social conversations across multiple platforms.
• Research creators and influencers to support campaign recommendations.
• Assist with content calendars, copywriting and campaign reporting.
• Keep across emerging social trends and contribute ideas during team brainstorms.
• Collaborate with creative, media and PR teams while building confidence working directly with clients.

You'll thrive in this role if you have

• Around 6–12 months' experience in social media, influencer marketing or a similar role.
• A genuine passion for social media, creators and pop culture – you naturally keep up with what's happening online.
• Strong written communication skills and an eye for detail.
• Confidence using platforms including Instagram, TikTok, Facebook and YouTube.
• A proactive, curious mindset and the enthusiasm to learn in a fast-paced agency environment.
• Experience using Meta platforms and Microsoft Office, with a basic understanding of social reporting and analytics.
• Experience with AI tools such as Microsoft Copilot (or similar) is a bonus, but not essential.

What we will offer you

Be a part of the Publicis Groupe family, one of the world’s most progressive and dynamic modern communications businesses. Enjoy all the perks that come with our network offering:

• Work with a diverse team where we value all the benefits of harnessing differences for our people, our clients, and our business.
• A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing.
• A creative, fun and rewarding office environment where people love working with each other, supported p by our Publicis Liberté flexibility approach “working your way, with us!”
• Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality and Inclusion strategy driven through our Viva! Women, Égalité, enABLE and Embrace (reconciliation action plan) programs.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits.
• Access to counsellors, psychologists and professionals through Sonder - an all-in-on digital wellbeing technology platform designed to support psychological, medical & safety needs.

If you don’t tick every box in this ad, please don’t rule yourself out. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity, rather than ticking boxes – so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words, these are part of our DNA. At Publicis Groupe we are committed to the inclusion and recognition of all people; regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate in. We value diversity and the skills, knowledge and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it we wouldn’t be where we are today. So be you – we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitment@publicisgroupe.com - your personal information will be kept confidential.

Job Description

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