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Marketing Manager
Job description
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Marketing Manager
Job Description
The Marketing Manager will be responsible for planning and executing marketing campaigns that drive brand awareness, generate leads, and increase customer engagement. The Marketing Manager will work closely with the VP of Marketing and other stakeholders to develop and execute a marketing plan that aligns with the company's business goals and objectives.
Job Requirements
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Develop and execute marketing campaigns that drive brand awareness and generate leads across multiple channels, including email, social media, content marketing, and events. Collaborate with cross-functional teams, including sales, product, and customer success, to develop messaging and positioning that resonates with target customers. Manage the company's website and digital presence, ensuring that content is up to date, engaging, and optimized for search engines. Develop and manage marketing budgets and ensure efficient allocation of resources to achieve marketing goals. Build and maintain relationships with key industry influencers and thought leaders to elevate brand awareness and credibility. Develop and execute customer engagement programs to increase customer satisfaction, loyalty, and advocacy. Analyze market trends and competitive landscape to identify opportunities and threats and adjust marketing strategies as needed. Measure and report on the effectiveness of marketing programs, using data to inform future marketing decisions. Manage external vendors, including marketing agencies and freelance writers, to execute marketing campaigns and deliverables. Stay up to date with the latest trends and best practices in marketing and incorporate them into the company's marketing strategy.
Responsibilities
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Job Snapshot
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Employee Type: Full Time
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Location: Milan (IT)
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Compensation Type: Salary
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Experience: Entry Level
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Target Hire Date: 7/31/2023
About Us
Hard to believe that when it started in 1999, Cornerstone OnDemand was nothing more than an idea and a whiteboard. Today, that simple idea has grown into a global technology company that’s changing the way the world works.
Being a Cornerstar. We think that’s pretty cool. And we think it’s important, because that same spirit of collaboration and innovation, that same acute awareness that a few passionate people are capable of accomplishing big things and that small ideas can grow exponentially, lives on at Cornerstone today. We’re not a typical tech company (even with our foosball tables, complimentary food and generous stock options), because, well, our employees aren’t your typical techies.
We place great value on development and believe everyone can achieve their career dreams when provided with the opportunity to stretch beyond what seems possible. We believe in hiring smart people and challenging them with lots of responsibility early on. It’s not easy, but training for the Olympics isn’t easy either. We know that if you want to compete, you need world-class training and support every day. That’s how we work.
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