Email Marketing Specialist (Klaviyo Expert)

We're Hiring | Email Marketing Specialist (Klaviyo Expert)

Location: Onsite – Gojra

Company: Triva Global

Employment Type: Full-time About the Role

We are looking for a results-driven Email Marketing Specialist (Klaviyo Expert) who can not only manage and optimize email campaigns but also contribute to end-to-end eCommerce marketing strategies .

The ideal candidate is data-driven, creative, and performance-focused , with strong expertise in automation, segmentation, and customer lifecycle marketing , along with hands-on experience in eCommerce growth tactics such as promotional campaigns, loyalty programs, and conversion optimization.

Key Responsibilities

Email Marketing & Automation

• Plan, execute, and optimize targeted email marketing campaigns for product launches, promotions, and retention

• Manage end-to-end email production: segmentation, content, design coordination, QA, and deployment

• Build and optimize automation flows

• Welcome series

• Abandoned cart

• Browse abandonment

• Re-engagement campaigns

• Upsell & cross-sell journeys

• Monitor and improve key KPIs: Open Rate, CTR, Conversion Rate, Revenue Contribution

eCommerce Marketing & Growth

• Collaborate on website promotional strategies including homepage banners, seasonal campaigns, and landing pages

• Support execution of loyalty programs, referral campaigns, and retention initiatives

• Optimize customer journey across email and website touchpoints

• Work on improving conversion rate (CRO) through targeted messaging and offers

• Manage and enhance customer reviews, testimonials, and trust-building elements

• Align email campaigns with product launches, discounts, and sales events

Performance & Optimization

• Conduct A/B testing (subject lines, creatives, CTAs, timing, segmentation)

• Analyze campaign performance and provide data-driven insights

• Perform competitor research and stay updated with email + eCommerce trends

• Ensure compliance with GDPR, CAN-SPAM , and industry best practices

Required Skills & Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field

• 2–4 years of experience in Email Marketing / Lifecycle Marketing / CRM

• Strong command of tools: Klaviyo (preferred), Mailchimp, HubSpot, ActiveCampaign

• Hands-on experience in eCommerce marketing (Shopify or similar platforms preferred)

• Expertise in automation flows, segmentation, and personalization

• Basic knowledge of HTML/CSS for email customization (plus point)

• Strong copywriting skills focused on engagement & conversions

• Analytical mindset with ability to interpret campaign data

Soft Skills

• Detail-oriented and highly organized

• Creative thinker with strong campaign ideation skills

• Excellent communication and collaboration abilities

• Ability to perform in a fast-paced, growth-driven environment

What We Offer

Competitive salary package

Accommodation & meals (for outstation candidates)

Growth and learning opportunities

Collaborative work environment

Performance-based bonuses

How to Apply

Send your resume + portfolio to: https://forms.gle/QpPuEeXx7r48qfeb8