meethires
E-commerce Marketing Specialist
Job description
Position Overview
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Job Title: E-commerce Marketing Specialist
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Location: Philippines / Colombia / Mexico
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Department: Marketing
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Report To: Marketing Manager
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English Level: C1, C2
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Schedule: Part time to start. After evaluation period, option to full time
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Background Check required
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Must Use Company Laptop
Working Hours
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Schedule: Monday to Friday, 8:00 AM - 2:00 PM EST (Optional extension to 4:30 PM EST)
Day-to-Day Responsibilities
- Project Management: •
Utilize Asana for organizing and tracking tasks.
- Social Media Management: •
Optimize storefronts on Instagram, TikTok, Pinterest, and Facebook.
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Manage version pixels and other tracking components.
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Develop, schedule, and post weekly content; create a year's worth of content aligning with promotions.
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Create graphics and copy using Canva.
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Actively reply and engage with customers, influencers, and professionals.
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Build and manage a presence on Reddit, including replying to social media direct messages.
- Advertising: •
Run and monitor PPC ads without new bidding strategies, maintaining existing campaigns.
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Prepare and deliver reports on ad performance.
- Influencer and Affiliate Marketing: •
Use Affable to find influencers and affiliates to promote products and target professionals to buy in volume.
- Customer Feedback and Engagement: •
Oversee BazaarVoice to review distributors and reach out to customers for permission to use their photo reviews.
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Use Pro Website to call professionals who recently purchased, asking for quotes to establish relationships.
- Backend Management: •
Perform data entry, update product listings, and make necessary changes on the BigCommerce platform.
Must-Haves
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Basic understanding of project management and ability to adopt new software quickly.
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Some B2B experience and customer service experience.
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Fluent in English, with excellent written and verbal communication skills.
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Experience with PPC advertising and social advertising strategy, including Google, Bing, eBay, Amazon, and Walmart.
Nice-to-Haves
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Extensive experience in any of the mentioned areas.
Technology
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Tools: Microsoft Teams, Slack, Office, BigCommerce, Affable, Excel
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Each tool requires individual logins as there is no centralized platform.
