Assistant Trade Marketing Manager, Event & Process 市场推广副经理,活动与流程

Overview • Ensure perfect landing of external brand/sales events (roadshow/campaign) and internal sales events (AOP/Playbook/Edgemont Meeting) landing • Support PG strategy landing and efficiency improve Responsibilities 1.Understand brand and category needs to design BTL brand event landing plan 2.Ensure BTL brand event and in-store mini event excellent execution. 3.Support internal event like Playbook/AOP/other sales engage meeting process and execution. 4.Continuously improve event investment efficiency and ROI 5.Support PG strategy landing and PG capability and efficiency improve. 6.Support BUTM A&M budget control and Contract system stakeholder. Qualifications • General accountabilities of the role • Minimum 3 years working experience in trade marketing in FMCG with strong operation experience is preferred. • Good communication and influencing skills • Good analytical and logical thinking skills • Financial sense and business acumens. 1.Understand brand and category needs to design BTL brand event landing plan 2.Ensure BTL brand event and in-store mini event excellent execution. 3.Support internal event like Playbook/AOP/other sales engage meeting process and execution. 4.Continuously improve event investment efficiency and ROI 5.Support PG strategy landing and PG capability and efficiency improve. 6.Support BUTM A&M budget control and Contract system stakeholder. • General accountabilities of the role • Minimum 3 years working experience in trade marketing in FMCG with strong operation experience is preferred. • Good communication and influencing skills • Good analytical and logical thinking skills • Financial sense and business acumens.