Manager IM Marketing Applications

We are seeking an innovative and detail-oriented Manager of IM Marketing Applications to join our dynamic team in Johannesburg, South Africa. In this pivotal role, you will lead the strategy, implementation, and optimization of our marketing technology stack, driving our organization's marketing efforts to new heights.

• Develop and execute the strategic vision for our marketing applications ecosystem
• Manage and optimize the performance of marketing technologies and platforms
• Lead cross-functional teams to implement new marketing applications and integrate existing systems
• Analyze marketing data to derive actionable insights and improve campaign effectiveness
• Collaborate with marketing, sales, and IT teams to align technology solutions with business objectives
• Ensure compliance with data privacy regulations and industry best practices
• Stay abreast of emerging marketing technologies and trends, recommending innovative solutions to enhance our marketing capabilities
• Provide leadership and mentorship to the marketing applications team, fostering a culture of continuous improvement and innovation
• Develop and manage budgets for marketing technology investments
• Create and maintain documentation for marketing applications and processes

• Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred)
• Proven experience (5+ years) in marketing technology management or related roles
• Strong knowledge of marketing applications, CRM systems, and marketing automation platforms
• Excellent project management skills with a track record of successful technology implementations
• Demonstrated ability to analyze complex data and generate actionable insights
• Superior leadership skills with experience managing and mentoring teams
• Strong strategic thinking and problem-solving abilities
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments
• Proficiency in data analysis, reporting, and visualization tools
• Deep understanding of marketing processes, digital marketing trends, and best practices
• Familiarity with data privacy regulations and compliance requirements
• Ability to adapt to rapidly changing technology landscapes and drive innovation
• Strong organizational skills with attention to detail
• Customer-focused mindset with a passion for leveraging technology to improve marketing outcomes

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