Business Manager

Role Summary and Impact

We are looking for a Business Manager with strong experience in digital media planning among the brands that are market leaders and have cult like following among its fan bases. Person should have a good understanding on the digital media and sound knowledge of the performance media – search, social, affiliates and all the comes with it.

3 best things about the job:

• Working on a cult brand and the global market the playfield
• Digital core to the business, but not e-business
• Evangelize Tech innovation to build efficiencies

In three months:

• Work with all constituents of digital eco-system under one single roof
• Introducing digital channels across media and get the ‘optimum’ performance media mix across existing clients

In six months:

• Learnt about effectively pitching 360 digital products to clients
• Worked with a diverse team of media buyers and planners across 360-degree media and beyond

In 12 months:

• Emerged as a coveted champion and go-to person on digital marketing solutions
• Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners

Roles & Responsibilities:

• Understand client objectives, category/competitive trends for various product categories
• Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews.
• Understand client objectives, category/competitive trends for various product categories
• Develop and strike partnership deals with key publishers and large affiliates
• Ability to steer client review meetings on regular basis

Skills & Experience

• Minimum 3-4 years in digital media planning and buying
• Excellent written and oral communication skills combined with outstanding presentation skills
• Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.)
• Applied knowledge of 3rd party ad serving, website and tracking and associated technologies
• Intermediate to advanced analytical skills, specifically relating to performance data and metrics
• Strong interpersonal and communication skills
• Problem-solving skills
• Worked closely with publisher partners to elevate industry standards in-line with client needs.
• Exposure to affiliate and programmatic technologies
  
  

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.