Category Marketing Manager (Culinary)

Our Client in Dubai is a Public Joint Stock Company, looking for a Category Marketing Manage r to manage the categories efficiently through a well-developed marketing plan leading to an increase in volume value and profitability.

Responsibilities

• Responsible for the overall performance of categories, equity, distribution & sales
• Responsibility for the P&L of the categories
• Market analysis and product launches
• Monitoring the marketing activities performance and measuring the success of campaigns.
• Developing reports
• Developing consumer packaging and promotional packaging
• Managing category budgets
• Organizing events such as product launches, exhibitions and product shoot

Skills and Competencies

• Analytical skills and attention to detail
• An understanding of trends and an ability to respond to customers wishes
• Creativity and an ability to produce innovative and original ideas
• Team working skills
• The ability to manage and allocate budgets
• Written and verbal communication skills
• Experience with and an understanding of market research
• Time and project management skills, including the ability to work on multiple projects at the same time
• An ability to think strategically and come up with campaigns

Education & Experience

• Bachelors Degree in Marketing
• 3-5 years of experience in brand management, marketing, preferably with trade marketing and sales knowledge in FMCG
• 2-3 years experienced in Cheese Category
• UAE Retail experience is a must