luminare-consulting
Senior Brand Marketing Supervisor (Personal Care)
Job description
On behalf of our client, we are looking for a Senior Brand Marketing Supervisor with details below:
Job Description
- Develop and propose innovative digital marketing strategies aligned with market trends.
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Increase content visibility through effective SEO strategies.
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Plan, strategize, and execute 360° campaigns (ATL, BTL, KOL, Press Release, Ads).
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Ensure and oversee all marketing activities on social media and digital platforms (Endorsements, Collaborations, Sponsorships, etc.).
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Efficiently manage the marketing budget to achieve optimal results.
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Be responsible for CPAS ads, YouTube, TikTok ads, and SEM.
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Oversee social media platforms, including TikTok, Instagram, YouTube, Twitter, and the website, including content ideation.
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Stay up-to-date with social media trends and platform updates.
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Be responsible for online sales performance.
Requirements
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A Bachelor's degree is required.
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Preferably experienced in the Skincare, Cosmetics, or Beauty industry .
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Proficient in Meta Ads, SEO/SEM, email marketing, and social media management .
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Familiar with sales targets and possesses strong analytical, creative, innovative, negotiation, and detail-oriented skills .
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Ability to manage multiple projects simultaneously and collaborate effectively with the team.


