Marketing & Communications Officer

Marketing & Communications Officer

Location: Lekki, Lagos Industry: Telecommunications (ISP) Employment Type: Full-Time (Onsite) Experience Level: 5–7 Years Salary Range: ₦300,000 – ₦500,000 Monthly (Net)

Role Overview

We are seeking an experienced and strategic Marketing & Communications Officer to drive brand visibility, customer engagement, and demand generation initiatives within the telecommunications/ISP sector.

The ideal candidate will be responsible for executing integrated marketing and communication strategies that support customer acquisition, retention, and competitive market positioning.

Key Responsibilities

• Strategy Execution

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Support the development and execution of marketing and communications strategies aligned with business objectives.

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Drive revenue growth through data-driven marketing initiatives.

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Enhance brand positioning within the ISP/telecommunications market.

• Content Development & Brand Messaging

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Create compelling content for websites, blogs, social media, email campaigns, press releases, and promotional materials.

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Ensure consistency in brand messaging across all communication channels.

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Support corporate communications and public relations initiatives.

• Campaign Management

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Plan and execute integrated marketing campaigns (digital and offline).

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Manage paid advertising, social media campaigns, and promotional activities.

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Support product launches and service marketing initiatives.

• Social Media & Digital Marketing

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Manage and grow the companys social media platforms.

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Drive engagement, lead generation, and online visibility.

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Monitor digital trends and competitor activity within the telecom space.

• Performance Analysis & Reporting

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Track and analyze marketing KPIs (CAC, ROI, conversion rates, engagement metrics).

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Prepare performance reports and recommend optimization strategies.

• Market Research & Competitive Intelligence

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Conduct market research to understand customer behavior and telecom trends.

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Monitor competitor activities and recommend strategic adjustments.

• Cross-Functional Collaboration

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Work closely with Sales, Product, Customer Experience, and Technical teams to ensure alignment.

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Support internal communications where required.

Required Qualifications & Experience

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Bachelors Degree in Marketing, Mass Communication, Business Administration, or related field.

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Minimum of 5–7 years cognate experience in Marketing & Communications.

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Experience within Telecommunications or ISP industry is strongly preferred.

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Demonstrated success in executing high-impact marketing campaigns.

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Strong knowledge of digital marketing tools and analytics platforms (e.g., Google Analytics, social media insights, WordPress CMS).

Required Competencies

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Excellent written and verbal communication skills.

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Strong creative and strategic thinking ability.

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Analytical mindset with performance-driven focus.

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Strong project management and multitasking skills.

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Ability to work onsite in a fast-paced environment.

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Strong stakeholder engagement and presentation skills.

How to Apply

Qualified and interested candidates should forward their CV to:

hiring@mysigma.io

Subject Line: Marketing & Communications Officer – Telecom