SEO Specialist| Lahore| Onsite| Evening Shift| Salary in PKR

We're hiring SEO Specialist– Lahore Evening Shift

About the Client

Our client is a growing digital marketing agency focused on helping brands scale through strategic social media management, content planning, paid advertising, and performance-driven campaigns. The company works across multiple industries and manages diverse client portfolios to deliver measurable business growth.

About the Job

We are looking for an experienced SEO Specialist to join our team and drive organic growth across multiple websites. The ideal candidate should have strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, keyword research, content strategy, link building, and performance analysis.

Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic traffic, rankings, and conversions.
• Work on Technical SEO initiatives, including crawl ability, indexing, site architecture, Core Web Vitals, schema markup, and website performance optimization.
• Plan and implement On-Page and Off-Page SEO strategies across multiple websites.
• Conduct in-depth keyword research, competitor analysis, and market research to identify growth opportunities.
• Create SEO roadmaps, content strategies, content briefs, SOPs, and optimization guidelines.
• Optimize websites for Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to improve visibility in AI-powered search platforms.
• Develop and manage high-quality link-building campaigns.
• Monitor website performance using SEO tools and analytics platforms, providing regular reports and actionable insights.
• Perform comprehensive SEO audits and recommend technical and content improvements.
• Collaborate with developers to resolve technical SEO issues and implement best practices.
• Work closely with content writers to ensure SEO-friendly, high-quality content aligned with search intent.
• Track KPIs, measure campaign performance, and continuously optimize SEO strategies based on data and industry trends.
• Stay updated with Google algorithm changes, AI search developments, and emerging SEO best practices.

Required Skills & Qualifications

• Strong expertise in Technical SEO, On-Page SEO, Off-Page SEO, Link Building, AEO, and GEO. Proficient in Google Search Console, GA4, Ahrefs, Semrush, Screaming Frog, and other SEO tools.
• Must be skilled in keyword research, competitor analysis, content planning, and SEO strategy development.
• Strong command of Google Sheets/Excel for keyword research, data analysis, reporting, and performance tracking. Experience creating SEO audits, strategy documents, content briefs, SOPs, and roadmaps is required.
• Good understanding of website architecture, indexing, crawling, Core Web Vitals, schema markup, internal linking, and AI search optimization.
• Strong communication, analytical, and project management skills are essential.

Candidates with experience in

• Marketing Agencies
• Digital Marketing Agencies
• Social Media Agencies
• Creative Agencies
• Performance Marketing Agencies

Work Type: Onsite

Experience: 2+ Years

Employment Type: Full-time

Location: College Rd, Township Lahore, Pakistan

Office Timings: Monday – Friday | 5:00 PM – 2:00 AM

Salary: Salary + Performance-Based Bonuses

About HR Ways

HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world.